Bhumijaa Farmer Franchise Plan (FOCO Model)
To establish Bhumijaa Kisan Kendras in every Nyay Panchayat, operated by the company but owned through franchise investment.
Role of Franchise Partner
Provide initial investment.
Arrange shop space (500–800 sq.ft).
ProviEnsure required licenses and local approvals.
Provide furniture and basic infrastructure as per company guidelines.
Role of Company (Bhumijaa)
Operations & management (staff, training, sales, services).
Supply of products (cattle feed, supplements, vaccines, AI).
Customer services (AI, vaccination, cattle insurance, loan assistance).
Software, MIS, and reporting system.
Marketing, branding, and promotional support.
Investment Structure (₹3,75,000)
Security Deposit (Refundable after 18 months) – ₹1,00,000
Branding & Setup – ₹50,000
Initial Stock – ₹2,00,000
Franchise Fee (Non-refundable) – ₹25,000
Initial Products & Services
Cattle feed (churi, chokar, khalli).
Mineral mixtures & supplements.
Artificial Insemination & Vaccination services.
Support for cattle buying and selling.
Cattle insurance & loan assistance.